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Great health benefits. 

Simple by design.

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Based in Orange County. Independent. Relationship-driven.
 

We LOVE helping local, founder-led businesses who choose to offer health benefits because they care about their people — not because they’re required to.

Health benefits don’t have to be complicated.

Cake Benefits helps local employers offer thoughtful, easy-to-understand health plans — because taking care of people should feel good, not overwhelming.

How I Work

Health benefits are optional for small employers, which makes choosing to offer them meaningful.

My role is to help you make that choice with clarity, honesty, and respect for your business and your people. I work independently, explain options plainly, and design benefit structures that are intentionally simple.

I don’t push unnecessary plans or disappear after enrollment.

I work best with employers who value thoughtful decisions and long-term relationships.

While Cake Benefits is rooted locally, I continue to work with a small number of long-term clients outside California through established relationships and referrals.

 

For over 20 years, I have been helping people get the medical care they need. I truly believe in the adage...

"health=wealth."
 

"Adam has done a great job of making something deeply personal to each employee feel simple and manageable. The result is happier employees—and happier families. That matters enormously to a young, growing company like ours." 

Joel Ewanick, Founder, FirstElement Fuel, Inc.

About Me

 

I help small employers offer health benefits thoughtfully, honestly, and without unnecessary complexity.

Cake Benefits was founded on a simple idea: for many small businesses, offering health insurance is a choice — and when that choice is made, it will align with how an employer cares for their people.

Before starting Cake Benefits, I worked closely with leadership teams inside growing companies, including serving in senior HR roles. That experience shapes how I work today — not as a product seller, but as a long-term advisor focused on real people and real decisions.

I primarily work with local, founder-led businesses in South Orange County. Through referrals, I also support a small number of long-standing clients outside California. These relationships are intentional and built on trust.

My goal is to stay involved, accessible, and practical — helping employers make benefit decisions they can feel good about today and confident in tomorrow.
 

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Adam Lloyd is the founder of Cake Benefits Insurance Solutions, LLC and has worked with small, mid-sized and large employers across California and the U.S. for more than two decades.

Get In Touch

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CAKE BENEFITS INSURANCE SOLUTIONS, LLC CA LISCENCE ONO5359

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